The Cognitive Processor XR in this Sony A80L goes beyond artificial intelligence. Combine our bright, pure black OLED screen with the powerful intelligence of our Cognitive Processor XR™ and you get pictures closer than ever to real life.

The secret is peak brightness and pure blacks. Suddenly you'll see all the detail, depth and texture that is often missing from some screens.

XR OLED Contrast Pro boosts colour and contrast in bright areas. With a temperature sensor and high luminance panel, Cognitive Processor XR™ detects screen temperature and precisely controls light.

Whatever the content or source, images are upscaled close to 4K. XR 4K Upscaling accesses a vast database to intelligently recreate lost texture and detail.

With Acoustic Surface Audio +™, sound comes directly from the right place in the scene. The screen vibrates, turning every part of it into a speaker for powerful acoustics that move with the picture. Far more immersive than conventional TVs where sound comes from beneath the screen.